
Imperfecta
TIME
2023
ROLE
WEB DESIGNER & DEVELOPER, UX UI, SEO OPTIMIZATION
A brand offering art therapy and ceramics courses, connecting users with handmade products through a seamless and creative online experience.
Imperfecta needed a landing page to connect the brand with its audience and showcase the services and products offered by Verónica Rodríguez.
With multiple services like art therapy and ceramics courses, plus a product catalog, the challenge was to organize the content across multiple subpages without complicating the user experience.
A Framer website was developed, featuring several subpages dedicated to different aspects of the brand: Home, About Me, Product Catalogs, Art Gallery, Proposals, and Contact. Each section presents services and products in an organized and accessible manner.
Additionally, a feature was added that redirects users to WhatsApp when selecting a product, enabling direct communication with the owner for inquiries and purchases.